Useful Links

Website Usability

Wayback Machine: http://www.archive.org/web/web.php
Browse through over 150 billion web pages archived from 1996 to a few months ago

Readability Test: http://juicystudio.com/services/readability.php?url=#readweb
Determine how readable your site content is

Accessibility Test: http://checkwebsite.erigami.com/accessibility.html
Measure compliance with web accessibility, online privacy, and quality standards

Colour Check: http://www.vischeck.com/
Provide guidelines for colour combinations created between foreground and background colours

Search Engine Optimisation

The Official Google Blog: http://googleblog.blogspot.com/2008/07/we-knew-web-was-big.html

What Search Engine Spiders see: http://www.willmaster.com/library/tools/What_Search_Engine_Spiders_See.php?dlperry
Find out what search engine spider robots see when they visit your page

Marketleap: http://www.marketleap.com/siteindex/default.htm
Use this tool to find out how well your website is doing on the internet

Online Display Advertising

IAB (Interactive Advertising Bureau): http://www.iab.net/
Global association devoted to maximizing the use and effectiveness of advertising on the Internet

Double click rich media gallery http://innovation.doubleclick.com/
Stay on top of Rich Media Innovations: Rich media is constantly evolving as an advertising medium. View some of the creative and technical possibilities here.

Email Newsletters

Tools for spam checking:
http://spamcheck.sitesell.com/
http://www.lyris.com/resources/email-marketing/contentchecker/
http://www.swiftpage.com/support/spamcheck.htm
Use these tools to paste in your HTML code and receive a free spam score

Subject line testing tool: http://www.localnews.biz/subjectLine/ValidateSubjectLine.asp#
This tool has been created by analysing subject lines from thousands of SPAM emails, bounced emails, popular SPAM filter rules

Social Media

Social media 'mash' tool: http://www.howsociable.com/
Use this tool to see how visible your brand is on th major networks including: Youtube, Facebook, Twitter, LinkedIn and more.